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Marketing & Communicating Corporate Social Responsibility

SBUS535

Description

Effective marketing is essential for overall business success. This course explores marketing a sustainable organization and generating beneficial relationships with stakeholders. Students learn to brand an organization, determine consumer demand, identify target markets, create brand positioning, and develop pricing strategies.
Pre Reqs:
College Level : Graduate

Dates

Aug 17, 2020 — Oct 11, 2020

Location

Distance Education - Online

Registration Information

For credit cost: $1950