Purpose-Driven Marketing and Brand Management
MKTG605
Description
In this course, students will develop and use strategies for building brands or brand initiatives grounded in core values related to sustainability. They will select appropriate strategies and design communication tools to connect with target consumers, partners, or other audiences to promote behaviors that contribute to the greater good.
Dates
Jun 2, 2025 — Jul 27, 2025
Location
Distance Education - Online
Registration Information
For credit cost: $1650
