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Branding Guidelines

Color Palette

Official Unity Green

Always make sure to incorporate the Official Unity Green into all of our marketing materials. With the only exception being on black and white marketing materials.

Color is a strong identifier in visual identity. Using the Official Unity Green is distinctive of our brand and will ensure connection across all communications.

PMS 576

C: 100 M: 0 Y: 49 K: 39

R: 92 G: 135 B: 39

#669933

To ensure consistency, below are the Official Unity black and gray

C: 0 M: 0 Y: 0 K: 100

R: 0 G: 0 B: 0

#000000

C: 0 M: 0 Y: 0 K: 40

R: 167 G: 169 B: 171

#A7A9AB

Accent Color Palette

All Unity communications can use the entirety of the accent color palette. Additionally, each Unity SEBU has been assigned a designated accent color that should be used as the primary color in all SEBU marketing materials to visually differentiate from the other SEBUs.

C: 100 M: 20 Y: 0 K: 0

R: 0 G: 149 B: 217

#0095D9

C: 19 M: 83 Y: 100 K: 9

R: 189 G: 70 B: 0

#BD4600

C: 83 M: 96 Y: 16 K: 4

R: 82 G: 50 B: 126

#52327e

C: 100 M: 65 Y: 37 K: 21

R: 0 G: 79 B: 110

#004F6E

C: 87 M: 0 Y: 70 K: 0

R: 0 G: 176 B: 124

#009966

C: 0 M: 67 Y: 33 K: 40

R: 153 G: 51 B: 102

#993366

C: 2 M: 38 Y: 100 K: 0

R: 247 G: 167 B: 0

#F7A700

Interior Wall Paint

To ensure consistency when painting interior walls, please use the color “Salamander” by Behr Paint for Unity green.

P370-6

LRV: 32 R: 137 G: 164 B: 87

Salamander is a rich, vivid green that embodies the diversity and dynamic energy of the great outdoors.