Menu

open search close window
close window
close window
Download the Full Guide

Branding Guidelines

Typography

On This Page

  1. Acumin Variable Concept
  2. Roboto

The official University typefaces used in the logo are Thyromanes Normal and Acumin Variable Concept.

Thyromanes Normal should not be used in communications or design outside of the logo.

Acumin Variable Concept

Acumin Variable Concept should be used as the primary typeface used in communications. This typeface has 90 weights and variations. Any of which can be used in communications. However, no more than 3 variations should be used in a single communication or design piece.

EXTRA CONDENSED LIGHT

EXTRA CONDENSED MEDIUM

EXTRA CONDENSED BLACK

EXTRA CONDENSED ULTRA BLACK

CONDENSED LIGHT

CONDENSED MEDIUM

CONDENSED BLACK

CONDENSED ULTRA BLACK

LIGHT

MEDIUM

BLACK

ULTRA BLACK

WIDE LIGHT

WIDE MEDIUM

WIDE BLACK

WIDE ULTRA BLACK

CONDENSED MEDIUM

CONDENSED MEDIUM ITALIC

MEDIUM

MEDIUM ITALIC

WIDE MEDIUM

WIDE MEDIUM ITALIC

Roboto

Roboto is the typeface that should be used for web, email, and digital purposes. This typeface should be used in external facing communications. Roboto has 12 variations all of which can be used. No more than 3 variations should be used on any communication.

Roboto Thin

Roboto Thin Italic

Roboto Light

Roboto Light Italic

Roboto Regular

Roboto Regular Italic

Roboto Medium

Roboto Medium Italic

Roboto Bold

Roboto Bold Italic

Roboto Black

Roboto Black Italic

Download the Full Guidelines

Unity Branding Guidelines